
Top Marketing KPIs Every Business Should Be Tracking (And Why They Matter)
Discover the most important marketing KPIs your business should track in 2025. Learn how to measure success, improve ROI, and grow your business with data-driven strategies.

How Small Businesses Can Do More with Less
Jodi Pitts shares strategies for small businesses to do more with less—covering people shortages, CRM tools, and the importance of stepping away to plan.

The Ultimate Guide to Google Business Profile Optimization for Local SEO
Want to attract more local customers? Our step-by-step Google Business Profile optimization guide shows you how. Learn expert tips from Magnolia Marketing!

Event Recap: Social Media for Small Businesses Workshop
Missed our Social Media for Small Businesses Workshop? We covered everything from choosing the right platforms to running effective ads and maximizing Instagram engagement. Whether you're struggling with consistency, targeting the right audience, or making the most of your budget, this recap gives you actionable takeaways to level up your social media strategy.

The Biggest Marketing Mistakes Small Businesses Make (And How to Fix Them)
Many small businesses struggle with marketing because of common mistakes like inconsistent branding, ignoring SEO, and failing to engage their audience. These missteps can lead to wasted time and money without real results. In this blog, we break down the biggest marketing mistakes small businesses make and how to fix them—helping you build a strategy that drives growth and customer engagement.

The Future of Marketing: Why Businesses Are Switching to the Fractional Model
Fractional marketing gives businesses expert marketing services—SEO, content, ads, social media—without hiring a full-time team. Learn how it works & how Magnolia can help.

The Best Marketing Automation Tools for Small Businesses in 2025
Marketing automation can help small businesses save time, streamline workflows, and improve customer engagement. In this guide, we break down the best marketing automation tools for 2025—including Keap, Zapier, Plannable, Mailchimp, and more—so you can choose the right solutions to optimize your business and drive growth.

How to Use Planable for Social Media Management and Collaboration
Planable simplifies social media management by centralizing content planning, approvals, and analytics. Learn how to collaborate efficiently, preview posts across platforms, and optimize your workflow with this powerful tool.

Why Every Business Needs a Marketing Needs Assessment (and How It Can Transform Yours)
Not sure what’s working in your marketing strategy? A Marketing Needs Assessment provides clarity, helping you pinpoint strengths, identify weak spots, and create a structured plan for long-term success. Here’s how it can transform your business.

How to Add and Update Pages on Your Squarespace Website
Keeping your website updated is essential for maintaining a professional and engaging online presence. This guide walks you through the process of adding new pages, editing existing ones, and organizing your site structure in Squarespace. Whether you're launching a new section or refining your navigation, you'll learn the essential steps to keep your website fresh and user-friendly.